@font-face{font-family:'Fraunces Regis';src:url('/assets/fonts/fraunces-0.ttf') format('truetype');font-weight:500 800;font-style:normal;font-display:swap}
@font-face{font-family:'Switzer Regis';src:url('/assets/fonts/switzer-0.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Switzer Regis';src:url('/assets/fonts/switzer-2.woff2') format('woff2');font-weight:600;font-style:normal;font-display:swap}
@font-face{font-family:'Switzer Regis';src:url('/assets/fonts/switzer-3.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}
:root{--paper:#f5eddf;--paper2:#fff9ef;--ink:#162238;--ink2:#3d4450;--muted:#5e625d;--rust:#a9542d;--rust2:#803e23;--olive:#5b6a3f;--line:rgba(22,34,56,.16);--line2:rgba(22,34,56,.34);--shadow:0 30px 80px rgba(84,55,32,.16);--serif:'Fraunces Regis',Georgia,serif;--sans:'Switzer Regis',ui-sans-serif,system-ui,sans-serif;--mono:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;}
*{box-sizing:border-box}html{scroll-behavior:smooth;background:var(--paper)}body{margin:0;color:var(--ink);background:var(--paper);font-family:var(--sans);font-size:17px;line-height:1.58;text-rendering:optimizeLegibility}body:before{content:"";position:fixed;inset:0;pointer-events:none;opacity:.28;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140' viewBox='0 0 140 140'%3E%3Cfilter id='n'%3E%3CfeTurbulence baseFrequency='.85' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)' opacity='.08'/%3E%3C/svg%3E");mix-blend-mode:multiply}.wrap{width:min(1180px,calc(100% - 44px));margin:0 auto}.wide{width:min(1280px,calc(100% - 36px));margin:0 auto}a{color:inherit}.skip{position:absolute;left:-9999px}.skip:focus{left:16px;top:16px;background:var(--ink);color:var(--paper);padding:10px 14px;z-index:99}.mast{position:sticky;top:0;z-index:50;background:rgba(245,237,223,.95);border-bottom:1px solid var(--line);transition:min-height .25s ease,background .25s ease}.mast.is-condensed{background:rgba(245,237,223,.98)}.nav{min-height:92px;display:grid;grid-template-columns:auto 1fr auto;gap:28px;align-items:center;transition:min-height .25s ease}.mast.is-condensed .nav{min-height:64px}.brand{text-decoration:none;display:grid;gap:2px}.brand strong{font-family:var(--serif);font-weight:720;font-size:34px;letter-spacing:-.025em}.brand span{font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:var(--muted)}.links{justify-self:end;display:flex;gap:24px;font-size:14px;font-weight:650}.links a{text-decoration:none;color:var(--ink2)}.links a:hover{color:var(--rust2)}.nav-cta{border:1px solid var(--rust);padding:10px 14px;text-decoration:none;font-weight:700;color:var(--rust2)}.nav-cta:hover,.btn:hover{background:var(--rust2);border-color:var(--rust2);color:var(--paper2)}.hero{padding:70px 0 76px}.grid{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:28px}.hero-copy{grid-column:1/span 7;align-self:center}.hero-art{grid-column:8/span 5;position:relative}.eyebrow{font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--rust2);margin:0 0 20px}h1,h2,h3,p{margin-top:0}h1{font-family:var(--serif);font-weight:760;font-variation-settings:'SOFT' 60,'WONK' 1;font-size:clamp(49px,7vw,96px);line-height:.98;letter-spacing:-.035em;margin-bottom:24px;text-wrap:balance}h2{font-family:var(--serif);font-weight:720;font-size:clamp(34px,4.8vw,66px);line-height:1.02;letter-spacing:-.028em;margin-bottom:18px;text-wrap:balance}h3{font-size:21px;line-height:1.25;margin-bottom:8px}.lead{font-size:clamp(19px,2vw,23px);line-height:1.48;color:var(--ink2);max-width:760px}.actions{display:flex;align-items:center;gap:14px 20px;flex-wrap:wrap;margin-top:30px}.btn{display:inline-flex;align-items:center;justify-content:center;min-height:50px;padding:13px 18px;border:1px solid var(--rust);background:var(--rust);color:#fff9ef;text-decoration:none;font-weight:760}.btn.secondary{background:transparent;color:var(--rust2)}.text-link{font-weight:760;color:var(--rust2);text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:6px}.photo-card{background:var(--paper2);border:1px solid var(--line2);box-shadow:var(--shadow);padding:18px;transform:rotate(.35deg);position:relative}.photo-card:after{content:"";position:absolute;inset:10px;border:1px solid rgba(169,84,45,.22);pointer-events:none}.photo-card picture,.photo-card img{display:block;width:100%}.photo-card img{height:460px;object-fit:cover;object-position:center 40%;filter:saturate(.92) contrast(1.04)}.signature{position:absolute;right:16px;bottom:-34px;width:270px;background:var(--paper);padding:14px 18px;border:1px solid var(--line);box-shadow:0 18px 42px rgba(84,55,32,.12);transform:rotate(-2deg)}.signature svg,.signature img{width:100%;height:auto;display:block}.typed-note{position:absolute;left:-18px;top:28px;width:260px;background:var(--ink);color:var(--paper);padding:14px 16px;font-size:14px;box-shadow:0 20px 48px rgba(22,34,56,.18)}.section{padding:72px 0;border-top:1px solid var(--line)}.letter{font-family:var(--serif);font-size:clamp(26px,3.4vw,46px);line-height:1.12;letter-spacing:-.02em;max-width:1040px}.desk{background:linear-gradient(180deg,#fffaf1,#f7edde);border:1px solid var(--line2);box-shadow:var(--shadow);padding:34px;position:relative}.desk:before{content:"FREE · RUNS IN YOUR BROWSER · SAVES NOTHING";font-size:11px;letter-spacing:.12em;font-weight:800;color:var(--muted)}.bench-layout{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(330px,.95fr);gap:38px;align-items:start;margin-top:16px}.bench-question{font-family:var(--serif);font-size:clamp(30px,4vw,54px);line-height:1.08;letter-spacing:-.025em;min-height:178px}.bench-options{display:flex;gap:10px;flex-wrap:wrap}.option{border:1px solid var(--line2);background:var(--paper2);padding:12px 15px;font-weight:750;cursor:pointer;color:var(--ink)}.option:hover,.option:focus{outline:2px solid rgba(169,84,45,.3);outline-offset:2px}.bench-meta{color:var(--muted);font-size:14px;margin:14px 0}.bench-card{background:var(--paper2);border-top:3px solid var(--ink);padding:24px;min-height:430px;box-shadow:0 20px 55px rgba(84,55,32,.12)}.bench-result[hidden]{display:none}.mark{width:52px;height:52px;margin-bottom:16px}.mark path{fill:none;stroke:var(--olive);stroke-width:9;stroke-linecap:round;stroke-linejoin:round;stroke-dasharray:140;stroke-dashoffset:140;animation:draw .7s ease forwards}.result-band{font-family:var(--serif);font-size:30px;line-height:1.12;margin:0 0 14px}.fix-list{padding-left:20px}.fix-list li{margin:8px 0}.quiet{color:var(--muted);font-size:14px}.deliverable{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:28px}.deliver-card{background:var(--paper2);border:1px solid var(--line);padding:22px;box-shadow:0 18px 42px rgba(84,55,32,.08)}.deliver-card strong{display:block;color:var(--rust2);margin-bottom:8px}.steps,.price-list,.faq{border-top:2px solid var(--ink);margin-top:26px}.row{display:grid;grid-template-columns:92px minmax(0,1fr);gap:22px;padding:24px 0;border-bottom:1px solid var(--line);align-items:start}.num{font-family:var(--serif);font-size:30px;color:var(--rust2);font-variant-numeric:oldstyle-nums}.meta{text-align:right;color:var(--muted);font-size:14px}.situation{display:grid;grid-template-columns:minmax(280px,.8fr) minmax(0,1.2fr);gap:54px;align-items:start}.situation-copy{font-family:var(--serif);font-size:clamp(25px,3.1vw,42px);line-height:1.16;letter-spacing:-.02em}.situation-copy p{margin-bottom:28px}.price-row{display:grid;grid-template-columns:minmax(0,1fr) 165px;gap:28px;padding:23px 0;border-bottom:1px solid var(--line);align-items:start}.price-row.featured{background:linear-gradient(90deg,rgba(169,84,45,.08),transparent);padding-left:16px;border-left:3px solid var(--rust)}.price{font-family:var(--serif);font-size:28px;color:var(--rust2);text-align:right}.founder-cut{display:grid;grid-template-columns:minmax(0,1fr) 320px;gap:48px;align-items:center}.founder-quote{font-family:var(--serif);font-size:clamp(26px,3.5vw,48px);line-height:1.12}.signature-line{color:var(--rust2);font-weight:760}.boundary{border-top:3px solid var(--ink);border-bottom:1px solid var(--line);padding:24px 0;color:var(--ink2)}.contact{padding:82px 0;border-top:2px solid var(--ink)}.big-email{font-family:var(--serif);font-size:clamp(40px,7vw,86px);letter-spacing:-.03em;color:var(--rust2);text-decoration:none;word-break:break-word}.fit-grid{display:grid;grid-template-columns:1fr 1fr;gap:28px}.fit-card{background:var(--paper2);border:1px solid var(--line);padding:24px}.faq details{border-bottom:1px solid var(--line);padding:18px 0}.faq summary{cursor:pointer;font-weight:760;font-size:19px}.footer{padding:28px 0;border-top:1px solid var(--line);color:var(--muted);font-size:14px}.footer .wrap{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap}.desk-cards{position:relative;min-height:360px;margin-top:26px}.paper-card{position:absolute;background:var(--paper2);border:1px solid var(--line2);box-shadow:0 26px 65px rgba(84,55,32,.13);padding:26px;width:min(580px,90%)}.paper-card:nth-child(1){left:0;top:0;transform:rotate(-1.2deg)}.paper-card:nth-child(2){right:0;top:54px;transform:rotate(1.1deg)}.paper-card:nth-child(3){left:16%;top:145px;transform:rotate(-.3deg)}.hand{color:var(--rust2);font-weight:760}.focus-visible,:focus-visible{outline:2px solid var(--rust);outline-offset:3px}@keyframes draw{to{stroke-dashoffset:0}}@media (prefers-reduced-motion:reduce){*,*:before,*:after{animation:none!important;transition:none!important;scroll-behavior:auto!important}.photo-card,.signature,.paper-card{transform:none!important}}@media(max-width:900px){.nav{grid-template-columns:1fr;gap:14px;padding:14px 0}.links{justify-self:start;flex-wrap:wrap}.grid,.bench-layout,.deliverable,.founder-cut,.fit-grid,.situation{display:block}.hero-copy,.hero-art{grid-column:auto}.hero-art{margin-top:40px}.typed-note{position:static;margin-bottom:12px;width:auto}.signature{position:relative;right:auto;bottom:auto;margin-top:10px}.photo-card img{height:360px}.row,.price-row{grid-template-columns:1fr}.meta,.price{text-align:left}.deliver-card,.fit-card{margin:14px 0}.desk{padding:24px}.desk-cards{min-height:auto}.paper-card{position:relative;width:100%;left:auto!important;right:auto!important;top:auto!important;margin:16px 0}.hero{padding-top:42px}body{font-size:16px}}

.output-example .lead{max-width:820px}.output-example .desk-cards{margin-top:22px}.photo-card img{display:block;width:100%;height:100%;object-fit:cover}.signature img{display:block;max-width:100%;height:auto}

/* v4: keep founder trust cues lower on the page, and let the hero sell the product first. */
.hero-proof{grid-column:8/span 5;align-self:center;background:linear-gradient(180deg,#fff9ef,#f3e5d3);border:1px solid var(--line2);box-shadow:var(--shadow);padding:28px 30px;position:relative}
.hero-proof:before{content:"";position:absolute;inset:12px;border:1px solid rgba(169,84,45,.2);pointer-events:none}
.hero-proof .proof-kicker{font-size:11px;letter-spacing:.13em;text-transform:uppercase;font-weight:800;color:var(--rust2);margin-bottom:16px}
.hero-proof h2{font-size:clamp(28px,3vw,44px);margin-bottom:20px}
.hero-proof ul{list-style:none;margin:0;padding:0;display:grid;gap:18px}
.hero-proof li{border-top:1px solid var(--line);padding-top:15px}
.hero-proof strong{display:block;color:var(--ink);margin-bottom:4px}
.hero-proof span{display:block;color:var(--ink2);font-size:15px;line-height:1.45}
.founder-section{padding-bottom:92px}
.founder-cut{grid-template-columns:minmax(0,.95fr) minmax(360px,.8fr);align-items:center}
.founder-copy .boundary{margin-top:28px}
.founder-portrait{position:relative;max-width:470px;justify-self:end;margin-bottom:30px}
.founder-portrait .photo-card img{height:520px;object-position:center 38%}
.founder-portrait .signature{right:-18px;bottom:-42px;width:285px}
.founder-portrait .typed-note{left:-26px;top:34px}
@media(max-width:980px){.hero-proof{margin-top:34px}.founder-cut{grid-template-columns:1fr}.founder-portrait{justify-self:start;max-width:min(470px,100%);margin-top:24px}.founder-portrait .signature{right:10px}.founder-portrait .typed-note{left:10px}}
@media(max-width:620px){.hero-proof{padding:24px 22px}.founder-portrait .photo-card img{height:430px}.founder-portrait .typed-note{position:relative;left:auto;top:auto;width:auto;margin-bottom:12px}.founder-portrait .signature{position:relative;right:auto;bottom:auto;width:240px;margin:-24px 0 0 auto}}

/* v4 polish: lower founder block should be clean, not a hero gimmick. */
.founder-portrait .signature{position:relative;right:auto;bottom:auto;width:300px;margin:-18px 0 0 auto;z-index:2}
.founder-portrait .photo-card{z-index:1}
@media(max-width:620px){.founder-portrait .signature{position:relative;right:auto;bottom:auto;width:240px;margin:-18px 0 0 auto}}

/* Bench Check conversion reframe: gate judgement, not the checklist. */
.rough-read-gap{margin:20px 0 16px;padding:18px 18px 16px;border-top:2px solid var(--ink);border-bottom:1px solid var(--line);background:rgba(255,249,239,.62)}
.rough-read-gap h4{font-family:var(--serif);font-size:clamp(22px,2.2vw,30px);line-height:1.12;letter-spacing:-.018em;margin:0 0 8px;color:var(--ink)}
.rough-read-gap p{margin:0 0 12px;color:var(--ink2)}
.rough-read-gap ul{margin:0 0 14px;padding-left:20px;color:var(--ink2)}
.rough-read-gap li{margin:6px 0}
